User adoption is the benchmark for success in a CRM application deployment. your company can buy the most expensive CRM application or the most specific application or the most widely accepted application and tools, but if the users and managers do not embrace, own and ultimately adopt the application then it will eventually be deemed a failure.

Well conceived, managed, deployed and adopted CRM applications are a success for all parties and users involved. Ultimately they make everyone more productive and that translates into more profit and revenue for all!

ProductiveGap believes in tailoring user adoption strategies and methodologies to each client deployment. We devote time just to brainstorm and develop plans to help drive user adoption. It is critical to start during the pilot program with developing buy in and strategies to enable user adoption.

Past experiences and proven methodologies are critical here to help facilitate and manage the user adoption.

Through the years ProductiveGap has developed proven methodologies, strategies and tactics for helping users to embrace and adopt Microsoft Dynamics CRM.